Get the business out of your head.
You're using AI. ChatGPT, Claude, maybe even projects set up. And it still all depends on you. The output needs fixing, you repeat the same instructions, and the week still disappears into work that doesn't move the business forward. The problem isn't the AI. It's that everything it needs to know still lives in your head.
That's the problem this workshop fixes.
But unlike other AI training, we're not learning to prompt. Prompts were 2025. The next step is an AI employee with a memory: one that knows your clients, your rules and your voice, so it can write the proposal, build the presentation and draft the landing page without you explaining it 10 times. You'll watch it happen live, and leave knowing exactly what to build first, with the kit to build it.
Everyone's using AI. Almost everyone's stuck.
Most people use AI like a chatbot. Summarise this meeting. Write this email. Handy, and a long way short of what the thing can do.
The ones a step ahead set up projects and custom instructions. Better answers, same ceiling: nothing happens until you ask, and nothing goes out until you've checked it, fixed it and finished it yourself.
You ask, it answers, you fix. You're still doing the thinking, the chasing and the checking. You've hired a very fast intern with no memory.
There's a step past the chat window, and hardly anyone in small business has taken it yet.
This workshop walks you up to it.
Meet your first AI employee.
It never forgets a client
Every quote, every meeting, every promise, in one folder. You open it and say "pick up where we left off," and it does.
It does the work, your way
The proposal, the presentation, the landing page. Your prices, your rules, the way you say things. Done before your coffee goes cold.
It doesn't need chasing
Explain a job once and it's learned. No reminders, no sick days, no "sorry, which file was that?"
The result: 10 to 20 hours back each week.
More time and more money, both at once, for the fun, the fitness and the family.
The AI never stood a chance.
You'd never let a new hire quote a job on their first morning. No price list, no induction, no feel for how you talk to customers.
That's what you asked ChatGPT to do.
It had never seen your prices or heard the rule you never bend. So it guessed: polite, generic and wrong.
The fix is what you'd give any new hire: an induction. In the workshop you'll see exactly how small it is.
One shift, one live proof.
Nothing to build on the call. You watch, you get it, you leave with the plan.
Why prompts were 2025
The step most business owners are missing: an AI employee with a memory. Ten minutes in, you won't see your chat window the same way again.
What it does all day
Proposals, presentations, pages, follow-ups. Real examples on screen, including the slides you're watching and the page you signed up on. Both made by mine.
What to build first
The exact starting point, drawn on one page. Small enough to start the same evening.
Seen on the call, built at your kitchen table.
Three things leave with you.
A new way to see AI.
The employee, the memory, and the reason your chats keep underdelivering. Once you see it, you can't go back to prompting.
Your first move, decided.
Which file to write first and which job to hand over first. On one page, picked for your business.
The starter kit, yours to keep.
One file that interviews you and builds the rest with you, plus five starter files and the method on one page.
Three ways to run it, easiest first:
- Paste it into the AI you already pay for. Nothing to install.
- Save your files into a Project in ChatGPT or Claude, so every chat knows your business.
- The full build: your whole business from one folder. The kit shows the path.
A people guy,
not a tech guy.
I'm Dr Yannick van Hierden. My PhD is in behavioural science, a fancy way of saying I study why people do what they do. Ten years teaching at Griffith Business School, and 100+ business owners coached since.
A whole business living in one head is a people problem: why we hold on, why nothing gets written down, why every question finds its way to you. That's my home ground. Getting it out is what I do all day.
What business owners got back.
Josh runs a project management firm, and most of his week went on pulling information together and handing it to whoever needed it next. We built his second brain. His first file was done in one session, and his proposals now draft themselves in his firm's own voice.
Matty's phone ran his life, sixteen hours of screen a day. Through the sprint we cut what didn't need him and protected his mornings. He shipped the $400K project he'd been dodging, and got his Saturdays back.
Graeme was the answer to every question in his construction business, about 40 calls a day. The sprint handed the small calls back to the team. His words, not mine: a day a week.
Daniel runs a manufacturing business. The sprint gave him two hours a day back. He's out the door at 4:30 with the day finished, instead of carrying it home.
Before you ask.
Do I need to be technical?
No. If you can write an email, you're set. Plain files, plain English, nothing to buy.
Which AI do I need?
Whatever you already use. ChatGPT, Claude or Copilot, free versions included. The method lives in the files, not the app.
What if I've never used AI at all?
Even better. You skip the months of fiddling and start where the payoff is.
Will I have to build anything on the call?
No. You watch it work and leave with the plan. The building happens at your kitchen table: the kit's first file interviews you and writes the rest with you. Talk instead of type if you want. Five files is one evening, even on a night you're cooked.
Is it recorded?
Yes. Everyone who registers gets the replay. But the live demo lands harder with you in the room, and live is where you can ask about your business.
Is this a sales pitch?
The last ten minutes point at a paid program, for owners who want the full build done with me. The fifty minutes before that are the workshop, and the kit is yours either way.
